Strategies, Challenges, and Answers

Do You Want Fries With That? Rental Car Insurance Options Beyond The Rental Car Desk

Just like in fast food, the rental car industry trains its sales agents to pitch an “add on” purchase at the “point of sale”.  But instead of selling French fries, the rental car agents try to sell you insurance.  This specialty insurance might include protection against damage to the rental car or supplemental insurance over and above the insurance that the renter already has.  Rent a car specific insurance offerings are sometimes called Collision Damage Waiver, Renter’s Liability Insurance or … [Read more...]